13 days old

Senior Associate – Marketing Innovation/Enhanced Engagement

JPMorgan Chase & Co.
Wilmington, DE 19801
  • Job Code
    190088532

Senior Associate – Marketing Innovation/Enhanced Engagement

Req #: 190088532
Location: Wilmington, DE, US
Job Category: Marketing/Communications
Potential Referral Amount: US Dollar (USD)

Senior Associate – Marketing Innovation/Enhanced Engagement

 

The Customer Marketing team is focused on generating innovative marketing solutions and differentiated customer experiences for millions of Chase card members across all of our portfolios. Our goal is to be at the forefront of innovation in the financial services, marketing and technology industries. In this rapidly changing consumer environment, we are constantly working to improve the JPMorgan Chase marketing playbook to increase customer loyalty and drive profitability across Card Services.

 

We are seeking a Sr Associate to support the strategy development and execution of a redesigned Chase Card customer marketing journeys to deepen engagement and brand love with our existing card members. The Sr Associate will be responsible for supporting new processes and capabilities to deliver the right message at the right time based on customer needs.

 

The ideal candidate should have proven success executing and overseeing all aspects of project management and an awareness of digital and marketing innovation trends.

 

This role will work cross-functionally across the business to:

 

  • Lead innovation to our marketing campaigns, channels and processes

  • Lead Card campaign and segment prioritization and implementation

  • Become a Subject Matter Expert best practices across targeting and creative excellence

  • Identify new capabilities to enhance marketing processes

  • Manage a continuous, meticulously planned and documented testing plan leveraging customer insights

  • Establish metrics, track results, and report to senior leadership

Qualifications:

  • Proven project management skills

  • Strong attention to detail

  • Prior experience in CRM / E-mail marketing / Digital Marketing with a track-record of demonstrable business results through testing and deploying effective lifecycle marketing initiatives

  • Proven problem-solving and critical thinking skills with the mindset of a change agent

  • Customer centric thinking

  • Ability to influence and partner with a range of stakeholders to drive execution

  • Solid analytical skills

  • Minimum 3 years of experience


Keyword: card%20services

Categories

Posted: 2019-10-01 Expires: 2019-10-31

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Senior Associate – Marketing Innovation/Enhanced Engagement

JPMorgan Chase & Co.
Wilmington, DE 19801

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