18 days old

Analyst/Senior Analyst, Small and Medium Business Marketing

American Airlines
Fort Worth, TX 76102

Location: DFW Headquarters Building 8 (DFW-SV08) 
Additional Locations: None
Requisition ID: 36666 


Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!

Why you'll love this job
  • This job is a member of the Lead Generation and Enablement team within the Sales Division.
  • Responsible for collaborating with the team in charge of supporting the Small to Mid-Sized Business (SMB) Strategy and Sales teams.
  • Strategic thinker
  • Self- motivated, strong team player
  • Able to build relationships with strong interpersonal skills to integrate across divisions
  • Strong Project mananger.
  • Must be results-oriented, proactive, highly organized and have strong attention -to- detail.
What you'll do
  • Identifies business needs and translates into opportunities and appropriate offerings
  • Builds presentations for internal and external audiences communicating up to senior leadership
  • Develops new strategy, innovative marketing channels and tactics to drive customer acquisitions
  • Manages and executes campaigns from ideation to launch for assets in all channels by working closely with internal and external partners
  • Tracks and analyzes campaign data against key success metrics and prepares performance reports
  • Works to create A/B & multivariate tests as well as segmentation stragegies that optimize conversion rates
  • Develops strategies that clearly communicate teh value proposition of the sales program
  • Be nimble and willing to take on new and additional projects as team dynamics and work load 
All you'll need for success

Minimum Qualifications- Education & Prior Job Experience

  • Bachelor’s degree or equivalent experience/training
  • Experience with marketing automation tools

Preferred Qualifications- Education & Prior Job Experience

  • Sales, sales planning, revenue management, marketing and/or negotiations experience
  • Previous forecasting, financial modeling, data analysis and/or budgeting experience
  • SQL, Tableau experience
  • Knowledge of Watson (Acoustic) is a bonus

Skills, Licenses & Certifications

  • Strong analytical and problem-solving skills
  • Ability to concisely present work
  • Proficient user of Microsoft Excel and PowerPoint
  • Ability to disseminate analytical data, build comprehensive presentations, and business cases for internal and external audiences
  • Strong skills in research, development, and communication of performance metrics, market trends, and sales concepts
  • Self-starter with the ability to identify solutions to problems
  • Understanding of how to utilize data and analytics to inform strategy in digitial channel a plus
  • Strong written and verbal communication skills with the ability to cleary convey thoughts and opinions in a variety of forums including discussions with external partners and interactions with peers or leaders
What you'll get

Feel free to take advantage of all that American Airlines has to offer: 

  • Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
  • Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more. 
  • Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
  • 401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
  • Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more
Feel Free to be yourself at American

From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.

Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.

Additional Locations: None
Requisition ID: 36666 


Posted: 2020-02-04 Expires: 2020-03-05

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Analyst/Senior Analyst, Small and Medium Business Marketing

American Airlines
Fort Worth, TX 76102

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