10 days old

Analyst/Senior Analyst, Ancillary Strategy

American Airlines
Fort Worth, TX 76102

Location: AA Headquarters 1 (DFW-HDQ1) 
Additional Locations: None
Requisition ID: 29384 


Join us for a career with endless possibilities.

Looking for a job where a passion for innovation, a culture of teamwork, and opportunities for growth are valued and rewarded? You’ve come to the right place.


You don’t have to be an airline aficionado to join American Airlines. It takes more than cool planes to keep us ahead of the curve, and thanks to our team of behind the scenes professionals, we do just that. As the largest airline in the world, American Airlines is in the business of serving the global travel needs of our customers. At the core of the Company is our commitment to each customer and each employee. We are dedicated to developing and delivering what our customers value and are willing to pay for. Customer-centric planning, innovative marketing, and an exceptional customer experience are supported by a cadre of talented people. 


What does it take to join us? We’re glad you asked! We expect exceptional skills in your discipline and a dedication to being the best as we relentlessly pursue our goal of being not just the largest airline in the world, but also the best airline in the world.


Fortunately, we’re building on almost a century of innovation and firsts in our industry – and we plan to continue that tradition of excellence.

About The Job

​This job is a member of the Digital Customer Experience Team within the Marketing & Loyalty Division. The successful applicant will join the Ancillary Product Strategy team.  This team is responsible for third-party, non-air ancillaries that are complementary to an air purchase including rental cars, hotels, tours & activities, travel insurance and cruises.  This position will be responsible for product management and increasing revenue through the development of product strategy and initiatives.


Specifically, you'll do the following:

  • Owns a portfolio of work around third-party ancillary products and shapes a comprehensive strategic plan and product roadmap
  • Drives product revenue growth and expands existing product features
  • Utilizes relationship management and industry experience to manage and nurture business relationships with third-party providers
  • Serves as business owner and provides product expertise on IT initiatives for ancillary products
  • Collaborates with marketing teams to effectively promote and market ancillary products
  • Provides ongoing management of ancillary products offered through aa.com web/mobile/app
  • Monitors product performance, results and initiatives and reports progress to stakeholders
  • Conducts contract negotiations with providers, including working with Legal and other business groups to develop mutually beneficial agreements
  • Evaluates new opportunities to drive incremental revenue and presents findings and recommendations
  • Works on a variety of projects aimed to optimize product offering and maximize revenue
  • Must be willing to travel for business when needed


Required Qualifications

  • Bachelor's degree or equivalent experience/training
  • Experience formulating and communicating business requirements
  • Ability to think strategically and formulate an actionable plan to execute on the strategy
  • Ability to take initiative, be self-driven, make independent decisions and drive initiatives to closure
  • Effective decision-making based on a combination of data-driven analysis and strategic considerations
  • Ability to effectively manage multiple, concurrent projects, with attention to detail and changing priorities
  • Strong interpersonal skills including leadership, collaboration and consensus-building
  • Strong analytical, quantitative and problem-solving skills
  • Strong organizational and planning skills 
  • Proficiency with Microsoft Office applications (i.e. Excel, PowerPoint, Word)


Preferred Qualifications 

  • 2 or more years of experience in web/digital channels/e-commerce
  • Product management and/or product development experience
  • Experience managing third-party relationships and negotiating agreements

Additional Locations: None
Requisition ID: 29384 


Posted: 2019-05-15 Expires: 2019-06-14

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Analyst/Senior Analyst, Ancillary Strategy

American Airlines
Fort Worth, TX 76102

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