1+ months

Marketing Manager

Citigroup
Hedgesville, WV 25427
  • Jobs Rated
    th
The Marketing Intermediate Analyst is a developing professional role. Deals with most problems independently and has some latitude to solve complex problems. Integrates in-depth specialty area knowledge with a solid understanding of industry standards and practices. Good understanding of how the team and area integrate with others in accomplishing the objectives of the sub function/ job family. Applies analytical thinking and knowledge of data analysis tools and methodologies. Requires attention to detail when making judgments and recommendations based on the analysis of factual information. Typically deals with variable issues with potentially broader business impact. Applies professional judgment when interpreting data and results. Breaks down information in a systematic and communicable manner. Developed communication and diplomacy skills are required in order to exchange potentially complex/sensitive information. Moderate but direct impact through close contact with the businesses' core activities. Quality and timeliness of service provided will affect the effectiveness of own team and other closely related teams.


**Responsibilities:**


+ Work closely with Product and Segment Managers to execute marketing campaigns to meet sales and financial business objectives through marketing programs that cross sell banking relationships into the the Citi Consumer Lines of Business. This role will work closely with our key partners such as Legal, Compliance, Decision Management, Finance and Channel execution teams.

+ Execute marketing programs to grow the franchise while achieving business goals across branches, online and phones and across key target segments.

+ Meet deliverables addressing: elements of the program, product profit and loss P&L, end-to-end and operational readiness, uniform key analytics and metrics to support existing customer marketing programs.

+ Partner with product and segment managers on marketing strategy and execution plans.

+ Manage end-to-end tactical implementation/fulfillment process for specific marketing channels including marketing brief process; offer fulfillment, internal communications to the field.Manage and maintain all aspects of the budget including invoice payment, accruals, forecasting, expense reconciliation and audit report.

+ Manage program fulfillment and offer management including client inquiries regarding promos or campaign fulfillment.

+ Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.


**Qualifications:**


+ 2-5 years relevant experience

+ Adaptable, resourceful, possess the ability to set priorities, and to work well within a team environment Strategic thinker Able to manage day-to-day and routine responsibilities

+ Good working knowledge of Microsoft Office Suite & Outlook

+ Possess excellent communication and interpersonal skills

+ Organized, detail oriented and deadline driven Developed oral and written communication skills

+ Excellent digital marketing competence across search, display, paid media and measurement


**Education:**


+ Bachelors/University degree or equivalent experience


This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.


-------------------------------------------------


**Job Family Group:**


Marketing

-------------------------------------------------


**Job Family:**


Marketing Generalist

------------------------------------------------------


**Time Type:**


------------------------------------------------------


Citi is an equal opportunity and affirmative action employer.


Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.


Citigroup Inc. and its subsidiaries ("Citi) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review **Accessibility at Citi (https://www.citigroup.com/citi/accessibility/application-accessibility.htm)** .


View the "EEO is the Law (https://www.dol.gov/sites/dolgov/files/ofccp/regs/compliance/posters/pdf/eeopost.pdf) " poster. View the EEO is the Law Supplement (https://www.dol.gov/sites/dolgov/files/ofccp/regs/compliance/posters/pdf/OFCCP\_EEO\_Supplement\_Final\_JRF\_QA\_508c.pdf) .


View the EEO Policy Statement (http://citi.com/citi/diversity/assets/pdf/eeo\_aa\_policy.pdf) .


View the Pay Transparency Posting (https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp\_%20English\_formattedESQA508c.pdf)
Citi is an equal opportunity and affirmative action employer.
Minority/Female/Veteran/Individuals with Disabilities/Sexual Orientation/Gender Identity.

Categories

Jobs Rated Reports for Marketing Manager

Posted: 2021-07-02 Expires: 2022-01-30
Sponsored by:
ADP Logo

Before you go...

Our free job seeker tools include alerts for new jobs, saving your favorites, optimized job matching, and more! Just enter your email below.

Share this job:

Marketing Manager

Citigroup
Hedgesville, WV 25427

Join us to start saving your Favorite Jobs!

Sign In Create Account
Powered ByCareerCast