Part-time civil service position (50%, 20 hours/week)
Position Overview: This a 50% time communications position reporting to two program directors, in the areas of marketing and communications and program and administrative support in the Office of International Programs (CFANS OIP) in the College of Food, Agricultural and Natural Resource Sciences. With the goal of enhancing CFANS International Programs brand and mission, this position will work with CFANS OIP and CFANS Advancement to develop and execute a comprehensive communications and marketing strategy across digital and social media platforms, print marketing, live events, and other mediums across the university, state, and abroad. This position has a variety of independent professional and administrative responsibilities that require the ability to work in in collaboration and coordination with other team members, particularly with the college communications, alumni relations, student services teams, and the UMN Learning Abroad Center.
The College of Food, Agricultural and Natural Resource Sciences (CFANS) mission is to find ways to provide food, fuel, feed and fiber that is healthy, safe, accessible and sustainable while protecting our natural resources and improving soil, air, and water quality to benefit and sustain communities. As one of the nation’s top colleges of its kind, CFANS offers a wide range of degree programs at the baccalaureate, master's and doctoral levels. The college consists of 12 academic departments and 10 statewide research and outreach centers and has a rich tradition of groundbreaking research that affects people’s lives both globally and locally.
The CFANS Office of International Programs (OIP) integrates an international perspective into the land-grant mission of teaching, research, and outreach. OIP facilitates global engagement, learning, and collaboration resulting in sustainable improvements to complex agricultural, food, and natural resource concerns. We support student and staff in achieving an international perspective. We offer a variety of education abroad programs including short-term instructor led, internships, semester, and alumni programs. We offer workshops, promote and administer the Intercultural Development Inventory, administer student grants, promote the International Agriculture Minor, collaborate to offer the Small World Coffee Hour program in St. Paul, host international visitors, and consult with departments regarding their internationalization plans including advising in regards to institutional collaborations and agreements.
Communication and Marketing — 70%
- Work with the central CFANS Advancement team and following college brand guidelines to develop and maintain print and online materials (brochures, posters, flyers, handbooks, surveys, newsletters, presentations, etc.)
- Develop and update website content. Develop and maintain relationships and partnerships with other stakeholders regarding OIP websites.
- Develop a social media strategy for international programs in partnership with college-wide social media lead; develop and maintain social media content including video for all OIP social media channels.
- Coordinate and deliver classroom and other presentations to students and staff to promote international programs.
- Serve as a liaison and identify potential partnership opportunities to the following CFANS departments: college communications, alumni relations, student services, diversity and inclusion, development, and information technology.
- Serve as a liaison and identify potential partnership opportunities to the following University of Minnesota departments: Learning Abroad Center, Global Programs and Strategy Alliance, and International Student and Scholar Services.
- Produce promotional materials (T-shirts, pens, bags, etc.) in consultation with the central Advancement team to ensure proper branding.
- Lead event design and execution. Manage relationships with vendors and the process for getting appropriate contracts and permits. Manage promotion and communication of events.
- Conduct research relating to OIP programs (focus groups, interviews, surveys, etc.) Research is used to ensure quality, satisfaction, marketing plan development, strategic development, annual report and more.
Program and administrative support — 30%
- Support and train student employees who are responsible for some marketing and communications responsibilities
- Coordinate communication to CFANS grant recipients
- Assist the two Program Directors with program and administrative responsibilities as needed
- Respond to general program inquiries; provide support to students as needed