|The School of Public Health and CPAC seek to hire a seasoned communications professional with experience in government and media relations to serve in a strategic and operational role. The CPAC Communications Manager will initiate and implement effective internal and external communication plans to reach key audiences and stakeholders to support the mission, vision, and goals of the School and CPAC. A primary focus will be on communication between CPAC, the California State Legislature, federal and state government, UC Office of the President, UC Berkeley School of Public Health, and researchers in all UC campuses. |
This position works closely with the CPAC Director and reports to the SPH Communications Director. The individual works in close collaboration with researchers and policymakers, producing summary reports, research overviews, briefings, op-eds, press releases, proposals and presentations for various constituents, including media professionals, policymakers, and the general public. The ideal candidate has an existing network of relationships with state government officials and local media professionals with whom she/he is able to interface to support CPACÃs mission. This position will require travel between Berkeley and Sacramento. Responsibilities include: Ã¯ Works with management and SPH and CPAC Staff to develop and implement long- and short-term strategic communications plans and/or projects. Ã¯ Manages comprehensive communications programs for CPAC, including written, visual, and electronic communications. Ã¯ Writes and edits reports, news stories, web copy, and other documents to ensure relevance and usability by state government officials and California media. Ã¯ Interacts with media and state government officials as appropriate for SPH and CPAC. Ã¯ Advises and consults with SPH administration regarding how CPAC content and messaging can be used in support of the SchoolÃs mission and overall communications strategy in order to effectively deliver and strengthen desired messages and ensure consistent messaging is communicated to key audiences and partners. Ã¯ Ensures production of high quality products that effectively deliver the desired message within budget and time constraints. Ã¯ Works with the SPH communications team to ensures the CPAC website, e-newsletters, policy program materials, collateral materials, and presentations reflect a consistent message that is aligned with the UC and Berkeley brands as appropriate and supports the mission of the School of Public Health. Ã¯ Identifies specific communications needs and develops the content and process for organizational improvements. Ã¯ Works with other SPH and CPAC staff on communications strategy around public event planning, as needed.Knowledge/Skills: Ã¯ Minimum of 5-10 years of relevant professional experience in government and/or public relations. Ã¯ Knowledge of all aspects of communications, including strategic planning for various media venues, technical aspects and requirements of various venues, and most appropriate and effective applications. Ã¯ Strong written, verbal, interpersonal communications, active listening and political acumen skills. Ã¯ Excellent editing and proofreading skills, with the ability to edit documents with consideration for grammatical and editorial accuracy, style, format, and consistent messaging. Ã¯ Ability to effectively translate research and policy documents into format relevant to public policy makers. Ã¯ Ability to maintain effective professional relationships with media partners that can help disseminate SPH and CPAC communications products. Ã¯ Knowledge of the UC systemÃ³its achievements, mission, vision, goals, policies, practices, infrastructure, and a strong knowledge of current affairs and issues in higher education. Ã¯ Familiarity with California State Legislature protocols and all their channels for communication. Ã¯ Knowledge of the internal processes of the California State Legislature, statewide advocacy groups, foundations and related organizations. Ã¯ Ability to advise and consult with management to ensure delivery of the desired message to target and/or broad general audiences. Education/Training: Ã¯ Bachelor's degree in related area and/or equivalent experience/training.