One of the nation’s leading nonpartisan gender equity organizations is seeking a Senior Vice President of Communications & External Affairs to help take advantage of a pivotal opportunity to expand its impact.
AAUW is a pioneering organization dedicated to advancing equity and education for women and girls and empowering them to reach their highest potential. What began in 1881 as a group of 17 like-minded women has grown into a powerful grassroots network with more than 170,000 members and supporters, 1,000 local branches, and more than 800 college and university partners across the United States. AAUW recently completed a CEO transition designed to steer the organization in new directions as its demographics and the public policy challenges it confronts continue to evolve.
CEO Kimberly Churches has begun a robust strategic planning process that will weave all of AAUW’s initiatives into a clear and compelling voice that advances non-partisan engagement with members and other stakeholders in an increasingly polarized and still inequitable political and socio-economic environment. The SVP of Communications & External Relations will advance this effort by establishing AAUW as the preeminent public voice on the organization’s highest-priority equity issues and for attracting and mobilizing existing and prospective supporters through the development of a recognizable brand.
The SVP will oversee the development of a world-class communications program through the design and execution of innovative external and internal strategic communications plans, including rapid response; the execution of nationally visible events; the development and implementation of sophisticated strategies across a wide network, multiple channels, and myriad vehicles; and supervision of a team of marketing, art & editorial, media & digital relations, and internal & external communications staff.
The SVP’s specific qualifications include:
At least 10 years of experience in senior management roles in a national non- or for-profit organization
Record of orchestrating a systematic, goal-oriented, and highly strategic approach to comprehensive external relations activities that achieved both department-level and organizational goals.
Demonstrated ability to develop a distinctive brand and messaging that engages people across the spectrum of a polarized political environment in a nonpartisan organization.
History of effective outreach to a supporter base that is diverse across multiple dimensions, including age, race, and political ideology.
General knowledge of best practices and evolving trends in digital, print, and broadcast communications.
Track record of orchestrating inspiring grassroots campaigns that convert enthusiasm into action.
Experience serving as a public representative of an organization and of coaching high-level leaders in public communications.
Proven ability to inspire, lead, and manage a multigenerational workforce and to cultivate an inclusive environment among staff.
Bachelor’s degree is required; advanced degree is preferred.