This is the place you want to be. It's an exciting time to join Marketplace. We are an industry leader in telling meaningful and creative stories on the radio with over 14 million weekly listeners. We are known for our original, conversational and accessible storytelling, and we're evolving into a multi-media enterprise centered around the ambition of raising the economic intelligence of all Americans.
The Executive Director, Digital will be a dynamic leader, working across the organization to implement new ways of working, inspire change, and take Marketplace to the next phase of its digital strategy. You will set and implement the strategic vision for digital content across the organization, developing audience engagement and experiences via marketplace.org, new mobile apps, social media and with digital content partners. You will be responsible for growing and developing the team needed to build new audiences in new digital spaces, making Marketplace a leader in data-informed content decision-making. You will also work across the organization as chief digital strategist, working with both traditional broadcast journalists and digital-first journalists. You will accelerate Marketplace's ability to effectively navigate and lead in digital content spaces and to engage new audiences through Marketplace's unorthodox and explanatory storytelling, and our pursuit of distinct angles that make the economy make sense to our audience.
You will be a key member of an exciting new senior content leadership team which includes the Executive Editor, News and the Executive Director, On Demand Content. Together, you will work with the new Chief Content Officer to create the leadership, vision, strategic planning, and administration of Marketplace's content team, positioning Marketplace for growth on all platforms.
This posting has an application deadline of August 6, 2017 (10pm PST).
The Executive Director, Digital builds the overall vision and strategy for Marketplace content on all digital platforms. S/he provides editorial and creative design leadership for marketplace.org, social, and other digital offerings, connecting Marketplace's content with new audiences. s/he develops strategies and tactics to ensure that Marketplace content is reaching as many new audiences as possible on digital platforms. S/he is the senior digital content strategist, responsible for working with the Executive Editor, News and Executive Director, On Demand Content, to ensure digital opportunities are explored and executed.
The Executive Director, Digital oversees distribution of Marketplace's digital content offers, developing effective relationships with external partners such as audio aggregators or other producers. S/he leads Marketplace's digital decision-making to ensure effective use of key platforms (i.e. desktop and mobile web, connected cars, social media).
This position requires a highly creative, collaborative, innovative, and disciplined leader who is well-versed in modern, digital journalism, existing and emerging digital content platforms and new products.
S/he is responsible for growing and developing a team that is data-informed, audience-centric and competitive in today's fast-changing media landscape, including existing and emerging platforms to implement Marketplace strategy.
Reporting to the Chief Content Officer, the Executive Director, Digital works collaboratively with the Executive Director, On Demand Content and Executive Editor, News, to align news priorities with the overall Marketplace multi-platform content vision.
For a full job description, please visit: https://americanpublicmedia.applicantpro.com/jobs/603932.html.
We are American Public Media Group (APMG), the parent organization of a large, dynamic group of not-for-profit broadcasting entities:
American Public Media™, one of the largest producers and distributors of public radio shows and podcasts in the world. APM’s portfolio includes A Prairie Home Companion®, The Splendid Table®, The Dinner Party Download®, Performance Today®, BBC World Service, and ...Brains On!®
Minnesota Public Radio®, a 45-station regional radio network that brings news, classical music and AAA-format rock to Minnesota and parts of North and South Dakota, Iowa and Wisconsin.
Southern California Public Radio™, a group of news and information stations based in Pasadena and serving Los Angeles and the Inland Empire.
Marketplace®, a portfolio of radio programs and podcasts about economics and finance that includes Marketplace®, Marketplace Weekend™, Marketplace Tech®, and Marketplace Morning Report®.
APM Reports, our investigative and documentary unit, and the creator of the acclaimed podcast series In the Dark.
The Fitzgerald® Theater, an 880-seat theater that is home to many APM productions, including A Prairie Home Companion®.